Scheduling appointments and managing bookings efficiently is crucial for any service-based business. However, juggling multiple staff calendars and availability while also providing clients with a smooth booking experience can be extremely challenging without the right tools. This is where Trafft comes in.
Trafft is an intuitive online scheduling and booking software designed to help service businesses automate and streamline their operations. In this comprehensive 5000-word review, we’ll take an in-depth look at Trafft, its features, pros and cons, pricing, and more to help you determine if it's the right scheduling solution for your business.
Introduction to Trafft
Trafft is an all-in-one scheduling and booking software created to help service-based businesses manage appointments, calendars, payments, customers, and more from one centralized platform.
With Trafft, you can create a customizable online booking website and allow clients to self-schedule appointments based on your real-time availability. The software syncs with your calendar, sends automated reminders, collects payments, and provides insights into your schedule and business performance.
Trafft aims to save service businesses time and headaches by automating routine scheduling tasks. It provides the features and flexibility required to streamline booking operations for businesses across industries like:
- Salons and barbershops
- Coaching and consulting
- Personal services
- Education and training
- Sports and fitness
Now let’s look at who can benefit most from using Trafft.
Who Can Benefit from Trafft?
Small Service Businesses
For independent consultants, therapists, personal trainers, photographers, and other solopreneurs, Trafft provides an easy way to publish availability online and allow clients to self-book appointments. This eliminates all the back-and-forth communication traditionally required to schedule each appointment.
The software also syncs with personal calendars to prevent double-bookings, sends automatic reminders, and even collects payments—saving tons of time and hassle.
Agencies and Teams
For agencies and businesses with multiple employees, Trafft makes it easy to manage multiple staff calendars from one centralized dashboard. Employees can manage their own availability or schedules can be coordinated company-wide within the software.
Custom roles and permissions allow business owners to determine what employees can access and edit. The team calendar overview prevents conflicts or double-bookings across employees.
Service businesses with multiple locations can manage all locations from the same Trafft account. Appointments, staff, and schedules from all locations are visible on the same dashboard—providing a “bird’s-eye view” of the entire business.
Owners can quickly see staff schedules, availability, sales performance and key metrics for each location. This makes coordination and oversight simple even as the business scales.
The Benefits of Using Trafft
From automated scheduling to calendar management and payment processing, Trafft provides a wide range of benefits that help service businesses streamline operations.
1. Online Booking Page
Trafft allows you to easily create a white-labeled online booking page for your business and embed it on your website. This page showcases your services, staff members, and real-time availability.
Clients can check availability and self-book appointments 24/7 based on openings in your calendar. This automates booking requests and provides an easy self-service option for customers.
2. Automated Reminders
Trafft sends automated reminders via email, SMS, and WhatsApp to both clients and staff before scheduled appointments. This significantly reduces no-shows and keeps all appointments top of mind.
3. Calendar Sync
The software syncs with Google Calendar and iCloud Calendar to display real-time availability. All appointments booked via Trafft automatically populate staff calendars to prevent any scheduling conflicts or double bookings.
4. Customizable Scheduling
Trafft allows businesses to configure scheduling settings based on their needs. Options include:
- Set buffer times between appointments
- Limit how far in advance clients can book
- Allow client cancellations or require approval
- Configure business hours and days closed
- Set appointments as private or unavailable
5. Client Management
Trafft CRM system lets you store client details like contact information, notes, and appointment history for each customer. You gain insights into your client base and can segment clients for targeted promotions.
6. Payment Processing
Trafft integrates with payment processors like Stripe and PayPal to allow easy online payment collection. Clients pay a deposit or full amount at booking and businesses get paid faster.
7. Performance Tracking
Trafft provides real-time performance dashboards and reports so you can analyze important metrics like:
- Appointment volume
- Busiest times
- Top performing staff
- Most popular services
This insight helps you identify opportunities for growth.
8. Flexible Pricing
Trafft offers multiple pricing tiers to accommodate the needs of both small and large businesses. Tiers range from a free basic plan to premium plans with advanced features and unlimited staff.
9. White Labeling
For agencies and businesses managing sites for multiple clients, Trafft allows complete white labeling. You can customize booking pages, confirmation emails, and more with your brand logo and colors.
10. Excellent Support
Trafft offers 24/5 customer support via live chat, email, and phone. They also provide onboarding assistance and detailed help documentation.
As you can see, Trafft provides an end-to-end scheduling and booking solution tailored for service businesses across industries. Next, let’s look at some of the software’s potential drawbacks.
Trafft Pros and Cons
Trafft has many great features, but there are also some downsides to consider before signing up. Here are the key pros and cons:
- Intuitive interface – easy to use even for beginners
- Automates scheduling and eliminates manual bookkeeping
- Syncs with popular calendars like Google and iCloud
- Allows clients to self-schedule appointments 24/7
- Provides calendar overview for multiple employees
- Customizable booking form and site branding
- Built-in payment processing with Stripe and Paypal
- Automated confirmations and reminders to reduce no-shows
- CRM capabilities to manage customer profiles
- Powerful reporting on key performance metrics
- Mobile app for on-the-go access
- Free plan available for small businesses
- Excellent customer support
- Functionality is limited on the free plan
- Advanced customization requires coding skills
- Lack of built-in video conferencing for virtual meetings
- No direct Zapier integration for connecting other apps and workflows
While Trafft has a few limitations, it provides an extensive set of features tailored specifically for appointment-based businesses. For most service companies, the pros heavily outweigh the cons.
Next, let’s look at how profitable Trafft is for businesses.
Trafft’s Profitability for Service Businesses
Trafft provides exceptional value for service businesses by streamlining scheduling operations and providing easy-to-track ROI.
According to Trafft, their typical customers experience:
- 200% increase in number of bookings after implementing online booking
- 5X higher revenue from automated payment collection
- 75% fewer no-shows thanks to automated confirmations and reminders
- 50+ hours saved per month from streamlined scheduling operations
For service businesses, time is money. Trafft saves dozens of hours each month previously spent on manual scheduling, calendar syncing, payment collection, and more. It allows staff to increase revenue-generating activities.
The software also boosts revenue by enabling seamless online booking and automated payment processing. Businesses handle more bookings with less effort. Increased booking volume, higher customer retention, and reduced no-shows translate directly into business growth.
On average, Trafft delivers a 600% ROI within 6 months for service businesses. Pricing starts at only $8 per month, making it easy to onboard the software and start realizing gains.
For service businesses struggling with inefficient booking processes and limited visibility into schedules, Trafft presents an extremely profitable solution. Next, let's walk through how to start using Trafft.
Getting Started With Trafft in 5 Easy Steps
One of the biggest benefits of Trafft is how quick and easy it is to get up and running. Follow these steps:
Step 1: Create Your Account
Go to Trafft AppSumo Lifetime deal page and Sign Up. Choose whether you want to register with your email, Google account, or Apple ID.
Complete your profile details including business category, name, time zone, and currency. This helps customize your account.
Step 2: Set Up Your Booking Page
Trafft provides pre-built templates to make setting up your booking page fast and painless. Simply select your preferred layout, color scheme, fonts, add your business and staff details, and publish your page.
Customize every element like images, colors, and wording to match your brand. You can embed this booking page on your website or share the direct link for easy access.
Step 3: Connect Your Calendar
Configure your exact business hours, days off, and other availability preferences. Trafft will only show clients openings on your calendar.
Step 4: Configure Your Settings
Dive into Trafft's extensive settings to configure appointment durations, buffer times, notifications, reminders, payments, and more.
Enable features like allowing clients to cancel appointments or request rescheduling. Turn on text and email reminders. Activate secure payment processing.
Once your booking page is live, share it with clients via your website, email newsletters, social media, or directly.
You can also embed a Mini Widget on your site allowing customers to book or see availability without leaving your website.
And that's it! Within minutes you'll have a fully customized online booking system allowing clients to self-schedule based on your real-time availability.
Making the Most of Trafft
To maximize the value Trafft delivers for your business, here are some pro tips:
- Sync staff calendars to coordinate availability across your team and avoid conflicts
- Set buffer times between appointments to account for cleanup and delays
- Enable appointment ratings to gather customer feedback and reviews
- Use tags to segment your customers and services in Trafft's CRM
- Set up automatic payments to get paid deposit or full amount at booking
- Limit advanced bookings to discourage no-shows from clients booking too far in advance
- Customize confirmation emails to provide details like preparation, parking instructions etc.
- Offer business and personal packages like a combination of training sessions to increase revenue
With some smart optimization, Trafft can become a complete command center for your booking operations.
Trafft Lifetime Deal: One-Time Payment for Unlimited Use
This limited-time offer provides all Trafft Pro features for life. That includes unlimited staff accounts, locations, bookings, payments, calendar syncing, support, and more.
Tier 1: $59 for 1 account, 40 employees, 10 custom features
Tier 2: $99 for unlimited accounts, employees, and custom features
Tier 3: $169 for unlimited Trafft access plus 5 whitelabeled agency accounts
Considering regular subscription plans cost $9 – $45 per month, the lifetime deal provides exceptional value. It's a one-time investment that pays dividends for your business forever.
For agencies that manage booking sites for multiple clients, the Tier 3 plan allows whitelabeling Trafft with each client's brand.
The lifetime deal also includes all new features added in the future. And you can upgrade between tiers or purchase additional licenses anytime.
Trafft OTOs: Are the Upsells Worth It?
Trafft offers several optional add-ons called One Time Offers (OTOs). But are these upsells actually worth purchasing?
Here is an overview of the available OTOs:
Agency Rights: $99 one-time fee for rights to sell Trafft accounts and keep 100% commissions
Done-For-You Setup: $199 one-time fee for Trafft's team to completely set up your account
Priority VIP Support: $399 annual fee for advanced screen-sharing support and onboarding
Additional Licenses: Tiers start at $69 for extra Trafft licenses
Trafft Turbo Websites: $97 for pre-made templates to quickly build booking sites
For most businesses, the core lifetime deal has all you need. Agency rights or done-for-you setup may be worthwhile if you want to resell Trafft or need extensive onboarding.
But advanced packages like VIP support and website templates provide limited additional value for the cost. Carefully evaluate whether you really require the OTOs for your specific business needs.
Here are answers to some frequently asked questions about Trafft:
Does Trafft offer a free trial?
Yes, Trafft provides a 14-day free trial with full access to all features. No credit card is required.
What payment processors does Trafft support?
Trafft lets you collect payments through Stripe, Paypal, and 35+ other payment gateways.
Can Trafft be used for virtual appointments?
Yes, Trafft works great for virtual or in-person appointments. Clients can book slots on your calendar for video calls.
Is there a long-term contract?
No, all Trafft plans are entirely month-to-month with no long-term commitments required.
What happens if I go overappointments on my plan?
You'll never be charged overage fees. Trafft will simply stop taking new bookings until you upgrade your account.
Can I manage multiple business locations?
Yes, the Pro plans support unlimited locations managed under one Trafft account.
Is Trafft available as a mobile app?
Yes, the Trafft mobile app for Android allows you to manage bookings and your business on the go.
Does Trafft offer white label options?
Yes, Trafft's Agency plan allows you to whitelabel booking pages and the dashboard for client accounts.
Trafft’s Money-Back Guarantee
If you aren't fully satisfied with the software for any reason, you can request a full refund within the first 60 days of your purchase—no questions asked.
This allows ample time to set up Trafft, onboard your business, and determine if it's the right scheduling solution for you. If it doesn't meet your needs, you can get your money back easily.
The money-back-guarantee makes purchasing a risk-free investment in streamlining your booking operations.
Who Created Trafft?
Trafft was founded in 2015 by entrepreneur Nevena Simidjija after she experienced the challenges of coordinating appointments first-hand.
Nevena managed a home service business booking technicians to provide home repairs and installations. Juggling the availability of technicians via endless emails and phone calls became highly inefficient.
She realized that many service businesses faced similar struggles trying to juggle staff schedules and book clients manually. This sparked the idea for an all-in-one scheduling and booking solution.
With a background in marketing and business, Nevena led Trafft's development from the ground up. Her goal was to create scheduling software that was affordable, easy to use, and tailored to the needs of service businesses.
The company bootstrapped its development and grew organically through word-of-mouth and customer referrals. Today, Trafft serves over 15,000 businesses globally and has a team of over 50 employees.
When Was Trafft Launched?
Trafft first launched its scheduling software in 2016 after about 1 year in development. The initial launch focused on basic features like appointment scheduling, calendar syncing, and customer management.
Over subsequent years, Trafft rolled out enhancements like:
- Online booking websites
- Automated reminders
- Payment processing
- Resource scheduling
- Mobile app
- Customer portal
In 2022, Trafft launched itslifetime deal through AppSumo, making the software more affordable for small businesses. An Agency plan was also introduced to cater to teams managing sites for multiple clients.
Today, Trafft provides one of the most mature and full-featured scheduling solutions designed specifically for service businesses.
Where Can You Purchase Trafft?
Originally Trafft sold solely through its website Trafft website, offering monthly software plans. It is still available for purchase directly from Trafft.
However, the exclusive lifetime deal is only accessible via the AppSumo sales page right here. This discounted offer launched in October 2023 and provides permanent access to Trafft for a single payment.
Should You Buy Trafft?
For any service business still handling bookings manually or looking to enhance their scheduling process, Trafft is a game-changer.
The software automates routine tasks like availability syncing, reminder emails, customer notifications, and calendar management—saving dozens of hours.
Easy online booking 24/7 delights customers and eliminates endless back-and-forth. Automated payment collection improves cash flow. Performance tracking provides data-driven insight into your business.
And the AppSumo lifetime deal makes this incredibly affordable—less than a single month of typical subscription fees.
The risk-free 60-day refund policy lets you try before you buy. But with 600% ROI in 6 months, Trafft will likely pay for itself almost immediately.
For service businesses who want to streamline scheduling, staff coordination, and booking management, Trafft is an absolute must-buy.
Call to Action
Don't waste another minute juggling schedules across endless spreadsheets and calendars!
Automate bookings, sync calendars, allow online self-scheduling, and manage clients with Trafft—the all-in-one scheduling solution built for service businesses.
Grow your business, impress customers, and recapture hours wasted on manual scheduling with Trafft!
watch Trafft overview
Conclusion on Trafft Review
Handling appointments efficiently is essential for service businesses to maximise revenue and keep customers happy. But coordinating staff schedules and availability manually results in wasted time and endless headaches.
Trafft provides complete scheduling and booking automation tailored for service companies. It enables online self-scheduling by customers, syncs across staff calendars, sends automated reminders and follow-ups, collects payments, and provides powerful business insights.
The software aims to streamline appointment management and help service businesses grow. Companies across industries like healthcare, beauty, coaching, repair services, and more use Trafft to scale their operations.
While extremely full-featured, Trafft maintains an intuitive user interface. You can be up and running within minutes without extensive training. And the AppSumo lifetime deal makes this exceptionally affordable, with no ongoing fees.
If you're ready to turn scheduling and booking from a chore into a growth engine for your service business, Trafft is the answer.
Stop juggling spreadsheets and calendars. Automate your entire booking operation with Trafft!
FTC Affiliate Disclosure
This review contains affiliate links, meaning upon purchase I receive a commission at no extra cost to you. All opinions expressed remain my own and I only recommend products I believe provides value to my readers.